Sunday, August 29, 2010

The Green Hype

***** My normal weekly post is below... I updated before the news on my new job broke. For more on that check out the story on E weekly above and please feel free to check out this week's post below.

One of my favorite reads each week is from Glass Magazine’s sister publication WDweekly. This past week John Swanson had an interesting piece on whether the marketing boom of being “green” had run its course and it’s truly a great question. Two years ago you could attach the word green to anything and bam you had an instant marketing piece. But there is no doubt that now other priorities, along with tightened budgets have changed that. Plus do not discount the fact that enough people reacted negatively to folks who “greenwashed” and that too has lessened the push. Green is a lifestyle that will persevere for years and years, but for now the marketing sparkle has surely dimmed. And maybe that’s a good thing in the way that people will actually try to be green before they promote it. Anyway this Wednesday, John will have a follow up on his question, and if you are not getting WDweekly, you can click here to sign up. Surely worth it.


-- Part of John’s piece that I was discussing above was the news that UL (Underwriters Laboratory) is getting into the green standards game. I’ll reserve total comment for now, but I can tell you from folks who have had to work with UL on the solar side, this is not the greatest of news. But we will see…

-- I hated missing the GANA Fall Conference last week, from the e mails I got from attendees it sounded like a fantastic event. Plus some interesting rumors popping up too that were surprising. But the big stuff was that as advertised I heard the speakers were strong and that especially Tom Culp’s piece on the energy codes was very informative. (I think if you asked Tom for directions to the corner store, he’d make those incredibly informative. The guy just has the goods) Anyway one of the main takeaways was the changes are still afoot, Tom and the industry are still doing everything possible to protect the industry, and the more you know, the better off you will be. This is a story that won’t go away soon.

-- Only one more week of pre season football… ahhh can’t wait for the real stuff…

-- Curious what everyone’s thoughts are on the new skyscraper that is being proposed to be built near the Empire State Building. Obviously the owner of the Empire State Building is not happy because it will not only make his building smaller, it will affect views and add a ton of competition for the same renters/lessees etc. And considering the amount of cash the owner of the Empire State Building is dishing out to remodel his building, I can understand the angst. That said, I am all for the building under one condition… it has to look good. The skyline there is iconic and this building has to meet those standards. Then again I am not a New York guy, so I am sure others who love and love in the city will have their own thoughts. Still a great conversation starter. The story on this deal can be found HERE.

-- Sick stat of the week… did you know that combined… the Democrats and Republicans have raised almost 1 billion dollars for the upcoming mid term elections? What is wrong with this picture? That means they have picked up a billion dollars in donations that go towards awful mudslinging tv ads and robocalls. It’s just crazy to me the money that is spent in an election cycle….

Links of the WEEK

-- Last week the China traffic jam popped everywhere… and ready for this, as fast as the news spread about the jam, the traffic disappeared… yep according to this story the jam just "vanished"

-- Interesting stuff from baseball last week when several teams had their financial records leaked to the web. One was the Florida Marlins and the backlash has been severe.

-- Wild story about losing millions in the market as a day trader but yet owing the IRS 172 million! And the guy who lost it, didn’t even know who the IRS is…

Video of the WEEK

The video quality is not great, but worth the 30 seconds when you see an epic fail at trying to score a goal in soccer. Believe me, if this was me, I woulda whiffed completely, but this one is almost as bad… yeesh.

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